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                        <loc>https://hectorcrespogonzalez.cargo.site/nav-—-desktop</loc>
            
            
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                        <loc>https://hectorcrespogonzalez.cargo.site/work</loc>
            
            
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            <url>
                        <loc>https://hectorcrespogonzalez.cargo.site/autotrader</loc>
            
            
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                    <image:loc>https://freight.cargo.site/t/original/i/R856944258311223298209515121244/horizontal.svg</image:loc>
                                            <image:caption>100% AutoTrader, UK’s carmarketplace leader &lt;br /&gt;
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                    <image:loc>https://freight.cargo.site/t/original/i/T1771857831788004671383174125195/Autotrader.png</image:loc>
                                            <image:caption>Detailed study of final user interface language and interaction &lt;br /&gt;
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                    <image:loc>https://freight.cargo.site/t/original/i/N1771857831677324206940916815499/Autotrader-6.png</image:loc>
                                            <image:caption>Updated colour palette, application, use and colour contrast  
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/L1771857831769557927309464573579/Autotrader-1.png</image:loc>
                                            <image:caption>100% AutoTrader, UK’s carmarketplace leader &lt;br /&gt;
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/M1771857831621983974719788160651/Autotrader-9.png</image:loc>
                                            <image:caption>User interface language development and application &lt;br /&gt;
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                    <image:loc>https://freight.cargo.site/t/original/i/D1771857831658877462867207263883/Autotrader-7.png</image:loc>
                                            <image:caption>High fidelity studies 
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                    <image:loc>https://freight.cargo.site/t/original/i/S1771857831751111183235755021963/Autotrader-2.png</image:loc>
                                            <image:caption>Bespoke set of responsive iconography system for AutoTrader &lt;br /&gt;
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                    <image:loc>https://freight.cargo.site/t/original/i/V1771857831695770951014626367115/Autotrader-5.png</image:loc>
                                            <image:caption>Sample of some final patternes in production delivering high brand volume </image:caption>
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                    <image:loc>https://freight.cargo.site/t/original/i/S1771857831732664439162045470347/Autotrader-3.png</image:loc>
                                            <image:caption>Bespoke pictogram system and language&lt;br /&gt;
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                    <image:loc>https://freight.cargo.site/t/original/i/L1771857831640430718793497712267/Autotrader-8.png</image:loc>
                                            <image:caption>Revised and updated art direction. A more relatable brand &lt;br /&gt;
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                    <image:loc>https://freight.cargo.site/t/original/i/D1771857831714217695088335918731/Autotrader-4.png</image:loc>
                                            <image:caption>Brand moodboards used in user testing for validation &lt;br /&gt;
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            <url>
                        <loc>https://hectorcrespogonzalez.cargo.site/financial-times</loc>
            
            
            <lastmod>2025-03-10T17:07:27+00:00</lastmod>
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                    <image:loc>https://freight.cargo.site/t/original/i/T856944278602641779290021898844/vertical.svg</image:loc>
                                            <image:caption>UI and brand concept develpment for FT Enterprise users</image:caption>
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                    <image:loc>https://freight.cargo.site/t/original/i/B1596183600252975629171578640011/FT3-1.png</image:loc>
                                            <image:caption>FT’s pioneering ‘Knowledge Builder’ product UI design and comms</image:caption>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/Y1596183600308315861392707294859/FT2.png</image:loc>
                                            <image:caption>UI and brand concept develpment for FT Enterprise users</image:caption>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/M1596187321385530410083459274379/FT3.png</image:loc>
                                            <image:caption>Highly branded prodcut experience, FT Enterprise </image:caption>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/H1596189753902331177940902221451/FT1.png</image:loc>
                                            <image:caption>Spatial UI, signposting and digital signage for FT’s Braken House </image:caption>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/M1596219307965967246151123211915/IMG_0687.png</image:loc>
                                            <image:caption>Testing the work on site</image:caption>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/Q1596219307984413990224832763531/IMG_0711.png</image:loc>
                                            <image:caption>Application of artwork into the meeting rooms </image:caption>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/U1596219307947520502077413660299/IMG_0684.png</image:loc>
                                            <image:caption>Thinking about potential wheelchair users </image:caption>
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                    <image:loc>https://freight.cargo.site/t/original/i/A1596219307670819340971770386059/IMG_0681.png</image:loc>
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            <url>
                        <loc>https://hectorcrespogonzalez.cargo.site/the-telegraph</loc>
            
            
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                    <image:loc>https://freight.cargo.site/t/original/i/T856944278602641779290021898844/vertical.svg</image:loc>
                                            <image:caption>Bespoke iconography grid based on the brands masthead</image:caption>
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                    <image:loc>https://freight.cargo.site/t/original/i/R1592841751000180074570915780235/Icon-Suite-Slide-all-06.png</image:loc>
                                            <image:caption>Details of how icons where designed </image:caption>
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                    <image:loc>https://freight.cargo.site/t/original/i/E1592841750981733330497206228619/Icon-Suite-Slide-all-07.png</image:loc>
                                            <image:caption>Bespoke iconography grid based on the brands masthead</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/N1592845477168695987605504005771/Icon-Suite-Slide-all-08.png</image:loc>
                                            <image:caption>Process, process, process </image:caption>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/K1592922169378055226550380664459/Telegraph-Premium.png</image:loc>
                                            <image:caption>Telegraph Premium look and feel applied to online and offline </image:caption>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/G1592922169396501970624090216075/News-App.png</image:loc>
                                            <image:caption>Telegraph news app: a new way to consume journalism aimed to younger audiences </image:caption>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/O1592922169359608482476671112843/Interactive-storytelling.png</image:loc>
                                            <image:caption>Mobile first interactive storytelling </image:caption>
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            <url>
                        <loc>https://hectorcrespogonzalez.cargo.site</loc>
            
            
            <lastmod>2026-03-10T18:03:03+00:00</lastmod>
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                        <loc>https://hectorcrespogonzalez.cargo.site/header---mobile</loc>
            
            
            <lastmod>2025-04-11T10:40:06+00:00</lastmod>
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                        <loc>https://hectorcrespogonzalez.cargo.site/footer</loc>
            
            
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